Wilmington, NC Clubs
Before reaching out to Club Specialists International, five private clubs in Wilmington, NC were experiencing similar challenges. Each club required specific initiatives. Each were able to achieve record membership, improved cash flow and more. Discover how we brought positive economic impact to five private clubs in Wilmington, NC.
CSI Brings Positive Economic Impact to Five Private Clubs in Wilmington, NC
Cape Fear Country Club
Cape Fear Country Club is one of the oldest private Clubs in North Carolina. The club retained CSI to conduct a Strategic Club Assessment of operations. Cape Fear was experiencing management issues, declining membership. They also had inconsistent standard operating procedures and needed to update governance documents.
“Not only did we present outstanding finalists for the General Manager position, but the Board boldly selected their very first female General Manager in the Club’s 121-year history,” states Stark.
Cape Fear Country Club boasts an original Donald Ross designed 18-hole golf course. Results include outstanding management from Mary Geiss, who is now in her 9th year as General Manager. The club has record membership, an evolving strategic plan, and expanded club amenities.
The Surf Club
The Surf Club is both a historic and popular beach Club located in Wrightsville Beach, NC. They were experiencing:
- Management issues
- Lack of a strategic plan
- Outdated governance structure
- Inconsistent standard operating procedures
All three deliverables were completed in 14 months. Today, the club has a waitlist for membership, no debt, and a generous cash reserve. They also boast year-round club events, record membership satisfaction scores, and outstanding management. Keith Logar is now in his 9th year as General Manager.
“We conducted a strategic operating assessment of the entire operation, executed a national search for a General Manager, and created and implemented a membership development plan as well as a Strategic Plan,”
Pine Valley Country Club
Pine Valley Country Club had many of the same issues as Surf Club before hiring CSI.
“Within 14 months we helped the club achieve a stabilized and steadily growing cash position, record membership numbers, a strategic plan, a cohesive and improved governance process, and record member satisfaction scores,” says Stark.
The GM recently accepted another position after 6½ years of outstanding achievements.
Cape Fear Club
Cape Fear Club was founded on March 3, 1866, and incorporated by the General Assembly on Feb. 8, 1872. It is generally recognized as the oldest men’s social club of its kind in North Carolina. It’s also recognized as the oldest gentleman’s city club in the South in continuous existence.
“Since 2010 when the board retained CSI, the Club has added a net 100 new members, has a steadily growing cash position, and outstanding management from Bob Geiss, who is now in his 8th year as the Clubs General Manager,” reports Stark.
Figure 8 Yacht Club
Figure 8 Yacht Club is a well-established yacht Club steeped in nautical tradition.
“Since the 2010 implementation of the CSI initiatives, the club has record membership numbers, outstanding membership satisfaction scores, revised by-laws, and a strategic plan. The club also has outstanding management from Peter Gushanas, who is now in his 7th year as the Club General Manager,” Stark summarizes.
In their work with CSI, each club required specific initiatives, and each achieved a positive economic impact.